Heather and Jason on Marketing, Machines, and Mischief
On the Permanently Curious episode: why taste and judgment matter now more than ever, and how human creativity and AI produce unforgettable brand experiences together.
Artists & Robots
Artists & Robots
Heather and Jason joined Chris Stone and Matthew Newell on Marketing, Machines, and Mischief for a conversation about what actually happens when human creativity and AI work together.
The question underneath the episode is the right one: in a world where anyone can generate anything instantly, what does taste cost? What does judgment cost? The answer is that they cost more than they ever have. Speed is cheap. Knowing what to do with it is not.
The conversation covers why unforgettable brand experiences still require a human in the loop, not to approve AI outputs, but to set the standard the AI is working toward. That is the job that does not go away.